I found this little gem from the third year of my professional coaching journey. A whole lot of WHAT. Man o man, look at that page. It’s just packed with WHAT to do. That newbie approach looks a lot like the approach you find on most of Instagram, Facebook and YouTube.
Lots of what. Almost no mention of WHO, HOW, or WHY. The “what” isn’t wrong. Don’t mishear me. And just because there was no how or why on this sheet, it doesn’t mean we didn’t cover them at all. If you’re going to work with motivated people who don’t need coaching, “what” is the absolute gold standard. If you want to look like a guru, you might add some “how” terminology to your delivery of a template. But then there’s experienced coaching. There’s real coaching. It’s not on this sheet. It’s not in a template, a diet, a set of workouts, or a printed program. It’s this: How are you going to keep going when you don’t want to? When it seems impossible? When you want to quit? Tell me WHY you are going to be the person WHO persists. There’s too much WHAT out there. And it looks too much like my first three years of experience in the fitness industry. Figure out the answer to those three how questions and respond to the why/who directive; and you’ll make any WHAT work.
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